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Spirit Studios and Quintus Studios reinvent hit YouTube series Outsmarting as linear TV series and podcast
Roblox distributes more than $800m a year to US content creators
Banijay Entertainment Picks Up global rights to digital first format The Infiltrators
Joe Sugg: Pioneering Digital Content and Building a Media Empire
Digital first megahit Simon’s Cat launches Web3 community and crypto currency
YouTube continues to eat into traditional TV strongholds
YouTube’s emergence as the world’s leading streaming platform has been emphatically underlined this week by two new pieces of research. Firstly, the latest edition of Beano Brain’s 100 Coolest Brands Report has named YouTube as Generation Alpha’s (aged 7-14) favourite...
SiriusXM strikes mother of all deals with Call Her Daddy’s Alex Cooper
Liberty Media-backed audio entertainment giant SiriusXM has unveiled an extensive new multi-year agreement with global podcast powerhouse Alex Cooper, host and executive producer behind top-ranking podcast Call Her Daddy. The deal, estimated to be worth between...
Channel 4 races past 1.6bn social views in first seven months of 2024
Channel 4 has released data which shows its social audiences are growing rapidly. For the period from January 1 to August 4, the media firm passed 1.6 billion UK views, powered by a 331% increase in UK views of full episodes on YouTube. Across the year so far shows...
‘Olympic Influencer’ Tom Daley teams with Malibu on social campaign
Paris 2024 is widely acknowledged to have been a landmark for ‘Olympic Influencers’. With the International Olympic Committee relaxing the rules relating to social media activity by athletes, the likes of Ilona Maher and Fred Richard have emerged as global stars this...
Channel 4 and Brooklyn Brewery invite Kojey Radical to host Block Party
Channel 4 Sales has unveiled its first campaign partnership with Carlsberg in a social series for craft beer brand Brooklyn Brewery. The series is available on Channel 4’s YouTube, Facebook and Instagram pages, as well as on Channel 4 Streaming. Featuring British...
More speakers revealed for TellyCast Digital Content Forum 2024
TellyCast, the leading international TV industry podcast and events business and owner of The Drop has announced a second wave of speakers for the TellyCast Digital Content Forum 2024, Europe’s only industry event dedicated to the digital-first content sector. The new...
After Party nets Scenes recommission for Sky Sports
Production company After Party Studios has scored a second season of Sky Sports YouTube series Scenes, commissioned by Sky Sports Football. A digital docuseries, Scenes delivers a high-energy take on the match day experience for football fans, bringing them closer to...
The Sidemen unveil plans for Australian expansion
Social media stars The Sidemen are looking to expand their content creation activities in Australia. As reported by Mumbrella, the UK-based YouTube stars are working with digital publisher Common to support their growth in the market. The Sidemen have built an...
