No Results Found
The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.
Sign up for The Drop newsletter to get news and insights direct to your inbox.
Spotify flags up video creator credentials at Now Playing event
Sidemen at Wembley. Jake Paul on Netflix. Welcome to the new mainstream.
From Disney+’s Rivals spin-off to BBC Radio’s Stakeknife, podcast production shows its versatility
Bluesky surges in wake of US election result
Channel 4 and LADbible back National Lottery branded content strategy
Podcasts as TV: ‘I’m talking to a community is how I see it’
The lines are blurring between audio and video content, with a growing number of podcasts being developed into TV shows, and a burgeoning market in spin-off podcasts from successful TV formats too – many of which are filmed for visual versions. A panel at the...
Spirit Studios explains how it’s outsmarting commissioning hell
“Hands up who loves commissioners!” said Spirit Studios’ founder and creative director Matt Campion as he began his ‘Outsmarting Commissioning Hell’ talk at the TellyCast Digital Content Forum this week. “I love commissioners! They’re just incredible people... but...
Ampere Analysis talks social video, VoD formats and IP power
With a room full of data-hungry digital-first professionals at the TellyCast Digital Content Forum, Ampere Analysis principal analyst Hannah Walsh had a receptive audience for her company’s research into the evolving market landscape. Walsh admitted that “the video...
Sweating the small (big) stuff: Data and digital-first success
Anyone publishing digital-first content has a wealth of data at their fingertips on how audiences are reacting to it. But how best to make use of that? A panel at the TellyCast Digital Content Forum today offered some advice on this and other digital strategy...
YouTube vs TV: ‘Experimentation is the only way you learn’
YouTube is a direct rival for traditional broadcasters, especially when it comes to the eyeballs of younger viewers. Yet it is also a valuable promotional platform and partner for the established TV industry: complementing it rather than simply replacing it. Does that...
Snap, TikTok and Twitch talk creators, partnerships… and pens!
Snap, TikTok and Twitch are competing fiercely for the hearts (and content) of digital-first creators, but this morning they came together for a panel session at the TellyCast Digital Content Forum. Moderated by Deadline’s SVP content, international Stewart Clarke,...
Inside ITV Studios’ digital label Zoo 55: ‘The audiences have moved’
ITV Studios took a big digital-first step in October when it unveiled Zoo 55, its new digital label focused on YouTube, social platforms and streaming services. Ahead of its launch in early 2025, president of global partnerships and Zoo 55 Ruth Berry and COO Graham...
The secrets of Instagram success: Reels, Carousels and more
Meta remains a force in the digital-first ecosystem thanks to its family of services: Facebook, Instagram, Threads, WhatsApp, Messenger, and its Reality Labs VR and AR division. At the TellyCast Digital Content Forum this morning, Meta’s entertainment partnerships...
