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Banijay Entertainment Picks Up global rights to digital first format The Infiltrators
Joe Sugg: Pioneering Digital Content and Building a Media Empire
Digital first megahit Simon’s Cat launches Web3 community and crypto currency
Channel 4 and Snapchat team up for Paris 2024 Paralympics
YMU appoints Coleman and Middleton to podcast and social strategy roles
Digital Born, Bred and Booming: panel takeaways
The Digital Born, Bred and Booming panel session at this week's Edinburgh TV Festival brought together some influential digital content executives to discuss their journeys, the challenges they face, and their strategies for staying relevant. Moderated by Laura Marks,...
YouTube continues to eat into traditional TV strongholds
YouTube’s emergence as the world’s leading streaming platform has been emphatically underlined this week by two new pieces of research. Firstly, the latest edition of Beano Brain’s 100 Coolest Brands Report has named YouTube as Generation Alpha’s (aged 7-14) favourite...
SiriusXM strikes mother of all deals with Call Her Daddy’s Alex Cooper
Liberty Media-backed audio entertainment giant SiriusXM has unveiled an extensive new multi-year agreement with global podcast powerhouse Alex Cooper, host and executive producer behind top-ranking podcast Call Her Daddy. The deal, estimated to be worth between...
Channel 4 races past 1.6bn social views in first seven months of 2024
Channel 4 has released data which shows its social audiences are growing rapidly. For the period from January 1 to August 4, the media firm passed 1.6 billion UK views, powered by a 331% increase in UK views of full episodes on YouTube. Across the year so far shows...
‘Olympic Influencer’ Tom Daley teams with Malibu on social campaign
Paris 2024 is widely acknowledged to have been a landmark for ‘Olympic Influencers’. With the International Olympic Committee relaxing the rules relating to social media activity by athletes, the likes of Ilona Maher and Fred Richard have emerged as global stars this...
Channel 4 and Brooklyn Brewery invite Kojey Radical to host Block Party
Channel 4 Sales has unveiled its first campaign partnership with Carlsberg in a social series for craft beer brand Brooklyn Brewery. The series is available on Channel 4’s YouTube, Facebook and Instagram pages, as well as on Channel 4 Streaming. Featuring British...
More speakers revealed for TellyCast Digital Content Forum 2024
TellyCast, the leading international TV industry podcast and events business and owner of The Drop has announced a second wave of speakers for the TellyCast Digital Content Forum 2024, Europe’s only industry event dedicated to the digital-first content sector. The new...
After Party nets Scenes recommission for Sky Sports
Production company After Party Studios has scored a second season of Sky Sports YouTube series Scenes, commissioned by Sky Sports Football. A digital docuseries, Scenes delivers a high-energy take on the match day experience for football fans, bringing them closer to...
