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After Party signs up David Beckham for EA Sports FC birthday film
TellyCast unveils final line-up for How to Make Money in Digital – tickets still available for April 3 London event
Lilly Singh launches platform to help South Asian creators build careers
BBC Studios unearths Bluey short and teases more digital original content
eMarketer report says brands should use short-form content more
Particle6 secures new digital greenlight from Hearst Networks EMEA
Next-gen indie Particle6 Productions has secured a new commission from Hearst Networks EMEA, entitled Two Sides of History. The digital-first greenlight follows the recent commission of True Crime Secrets, which involved the same partners. Two Sides of History is a...
Reels to become a stand-alone app?
Reports are circulating that Meta, the company behind Facebook and Instagram, is considering launching its short-form video feature Reels as a stand-alone app. The move is being interpreted as a pre-emptive bid by Meta to seize a competitive advantage if Chinese-owned...
YouTube EMEA chief says video sharing platform won’t go back to original production
Pedro Pina, head of YouTube EMEA, told MIP London delegates this week that the video sharing platform has no intention of getting into original production again. Speaking to media analyst Evan Shapiro at the inaugural event, Pina insisted that the Google-owned...
MrBeast is in talks that could value his activities at $5bn, says Bloomberg
Bloomberg is reporting that YouTube megastar Jimmy Donaldson, aka Mr Beast, is seeking to raise hundreds of millions of dollars to fund his off-platform ventures. If successful, it would value his company at an eye-watering $5bn. Donaldson’s plan is to create a...
What Do Digital Commissioners Want? New panel announced at How to Make Money in Digital
For producers navigating the digital-first content space, understanding what commissioners are looking for - and how the process differs from traditional TV - is critical. At TellyCast – How to Make Money in Digital on 3rd April, a newly announced panel will offer...
Gemma Stafford, YouTube baker, launches FAST channel with Future Today
Connected TV specialist Future Today has joined forces with YouTube creator Gemma Stafford to launch what it claims is “the world's first dedicated 24/7 baking FAST channel”. Entitled the Bold Baking Network, the collaboration will bring “thousands of shows and more...
Crime Junkie creator Audiochuck secures $40m investment from TCG
Audiochuck, the true crime and mystery media company founded by Ashley Flowers (pictured), has announced a $40 million minority investment from TCG (The Chernin Group). The company, which creates the hit podcast Crime Junkie, will leverage its first-ever outside...
ITV Studios carves out Vice Media role for Zoo 55 and pitches Renaissance format Dating Pool to London TV Screenings buyers
ITV Studios has become the exclusive global distribution partner for VICE Studios, a deal that adds nearly 2,000 hours of content to its existing 90,000+ hour catalogue. The partnership, announced to coincide with the London TV Screenings, also includes participation...