Digital first chat format Air Rylan enjoys smooth take off
Rylan Clark’s new digital first chat show format Air Rylan has clocked up around 41,000 views since it launched 11 days ago. The first episode of the heavily-teased show featured podcaster GK Barry and ran for about 10 minutes. Air Rylan was officially announced by...
Finnish streamer Ruutu seeks help from YouTube talent
Finnish media giant Nelonen is turning to YouTubers to try and drive hard to reach youth audiences in the direction of its streaming platform Ruutu. Positioned as the online catch-up and video on demand service of Nelonen Media’s TV channels, the Ruutu service...
Viral TikTok Series Who TF Did I Marry? to be adapted for TV
Further proof of a growing connection between digital first and traditional content creation came this week with the news that viral TikTok series Who TF Did I Marry? is being developed for television. Tonally, the relationship reveal-all has some echoes of podcast to...
LADbible launches dedicated SPORTbible YouTube channel
Digital first content creator LADbible has launched a new SPORTbible YouTube channel. Unveiled on Tuesday September 10th via a LinkedIn post, the new channel has around 5,000 subscribers and 189 videos at time of writing. At launch, LADbible said the new channel will...
