iShowSpeed and Kai Cenat to compete in NFL Super Bowl curtain-raiser

iShowSpeed and Kai Cenat to compete in NFL Super Bowl curtain-raiser

In the latest example of elite sport collaborating with social talent, the NFL and YouTube have announced plans for a flag football showdown between two of the most popular creators in the world, iShowSpeed and Kai Cenat. The two stars will lead teams of creators and...
Celebrity-powered formats fuel rapid growth at YouTube channel TopJaw

Celebrity-powered formats fuel rapid growth at YouTube channel TopJaw

Travel and food YouTube channel TopJaw has enjoyed a strong start to 2025 thanks to its new celebrity-powered series Pint Shopping, with guests including Idris Elba. Explaining the premise of the show, TopJaw founders Will Warr and Jesse Burgess said: “Come drink with...
Taf Makopa Launches MAKO Foundation

Taf Makopa Launches MAKO Foundation

Taf Makopa, managing director of Wall of Entertainment, today announced the launch of MAKO Foundation, a new initiative aimed at improving livelihoods in underrepresented and economically disadvantaged communities in Leicester and Zimbabwe. The foundation’s stated...
Harry Pinero and Kaci-Jay headline new dating show for Footasylum

Harry Pinero and Kaci-Jay headline new dating show for Footasylum

Footasylum has launched a new dating show on its YouTube channel called Tick or Ick. The show continues the brand’s successful foray into original entertainment content, which has helped it build a following of 2.9 million subscribers. Hosted by Harry Pinero and...
Jake and Logan Paul unveil reality series for streamer Max

Jake and Logan Paul unveil reality series for streamer Max

After launching a social media teaser which made it look like they might box each other, Jake and Logan Paul have revealed that they are actually going to be working together on a reality TV series for streamer Max called Paul American. The series will drop on the...
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