PQR: The Drop’s Quarterly Review of Platform Trends & Themes Q1: 23
2023 is already shaping up as a pivotal year for social media platforms. Will TikTok be banned in the US? Will Elon Musk manage to revive Twitter’s fortunes? Can YouTube creators make money out of Shorts? In The Drop’s first Platform Quarterly Review (PQR), we look...
Gamechangers: How MonRae helps digital first talent build careers
Bronagh Monahan is co-founder of MonRae, a talent management and production company that she launched in partnership with former Endemol exec Elspeth Rae in 2021. A singer-songwriter by background, Monahan established her digital-first credentials at Gleam Futures...
Audiences & Authenticity, Diversification & Data: How Social Publishers are building businesses that generate multiple revenue streams
Tellycast’s first-ever Digital Content Forum was held on November 30th at the BFI. Sponsored by BBC Studios, the event attracted a dynamic crowd of digital-first studios, broadcasters, branded content experts, social publishers, podcasters and video creators. During...
Cowshed Collective: Matt Ford on the new-look business
Last month, digital-first content company Cowshed Social relaunched as Cowshed Collective, a move which signals a new phase of expansion. Primarily positioned as a bridge between brands and talent, the new structure paves the way for closer ties with creators, a move...