Cowshed Collective: Matt Ford on the new-look business

Cowshed Collective: Matt Ford on the new-look business

Last month, digital-first content company Cowshed Social relaunched as Cowshed Collective, a move which signals a new phase of expansion. Primarily positioned as a bridge between brands and talent, the new structure paves the way for closer ties with creators, a move...
Creating branded content for social platforms

Creating branded content for social platforms

On November 30th at the BFI, Tellycast held its first ever Digital Content Forum. Sponsored by BBC Studios, the event attracted a sell-out crowd of digital-first studios, broadcasters, social networks and creators. With a diverse range of participants including the...
2023: The Year Digital Publishers become Digital Broadcasters

2023: The Year Digital Publishers become Digital Broadcasters

Thom Gulseven is director of creative strategy at LADbible Group (LBG), one of the leading creators and distributors of digital-first content. At time of writing, LBG’s portfolio of channels has an audience reach of over 1 billion and 361 million followers. Home to...