Staff reporter, Author at The Drop

Commissioning roulette vs digital content creation: Why social is the real opportunity for TV production companies

Aug 9, 2024

CoLab x Co-Founder Matt Ford has worked at broadcasters, social publishers, production companies, both traditional and digital, and with talent & creator agencies – he’s seen it all. In this exclusive opinion piece for The Drop, he argues that there is a golden...

Fed up of development hell? Then bypass the content gatekeepers

Jul 18, 2024

In recent years, I have had countless conversations with talented people in the TV production business about what I typically refer to as “guerrilla commissioning”. In simple terms, it’s a kind of DIY alternative to the tired, time consuming methods of...

The Sidemen team up with ITV Studios for The Chase: Sidemen Edition

Feb 15, 2024

ITV Studios’ quiz show, The Chase has teamed up with The Sidemen to merge traditional TV with digital content creation. The Chase: Sidemen Edition, launched on The Sidemen’s YouTube channel, and exclusive clips and behind-the-scenes content are featured on The Chase’s...

Former YouTube Originals’ Luke Hyams launches new prod co with The Sidemen Doc

Feb 15, 2024

Former YouTube Originals EMA boss Luke Hyams and Sunita Mirchandani Hyams have launched a new production company called Pangaea. The company’s debut production The Sidemen Story has premiered exclusively on Netflix UK, capturing the remarkable decade-long...

Little Dot Studios Expands Digital Media Network With 10 New Channel Brands

Feb 9, 2024

All3Media’s Little Dot Studios has launched 10 new digital broadcast channels as it looks to expand the reach of its owned-and-operated network. Using data to identify cross-over areas of interest in audiences, the 10 new channel brands will increase Little...