Podcasts Take the Spotlight: A New Era for TV Content

Podcasts Take the Spotlight: A New Era for TV Content

The convergence of podcasts and television took centre stage at the TellyCast Digital Content Forum in a spirited discussion featuring Janine Smith, Head of Creative and Culture at Channel 4’s 4Studio, Susie Grant, Head of Visualised Podcasts at Listen, and Jackie...
ITV and YouTube Announce New Distribution and Advertising Partnership

ITV and YouTube Announce New Distribution and Advertising Partnership

ITV and YouTube have announced a new partnership that will see ITV joining YouTube’s partner programme. The deal will allow ITV to distribute hundreds of hours of content on the platform while managing advertising sales around its programming. ITV’s programming on...