For producers navigating the digital-first content space, understanding what commissioners are looking for – and how the process differs from traditional TV – is critical. At TellyCast – How to Make Money in Digital on 3rd April, a newly announced panel will offer insights into how digital commissions work, from budgets to rights deals and branded content partnerships.
The session, ‘How to Work With Digital Commissioners and What They Want’, will feature Amie Parker-Williams (MTV), Sam Pearson (Hearst Networks), Joe Churchill, and Evie Buckley (both Channel 4), who will share their perspectives on what makes a successful pitch, current content priorities, and the realities of working with commissioners in an evolving production landscape.
Key topics will include how digital-first commissioning differs from traditional TV, typical tariff expectations, and the growing importance of branded content in financing projects. As digital platforms continue to expand, the session aims to provide a clearer picture of what commissioners are looking for in 2025 and how producers can build lasting relationships in the space.
Super Early Bird Tickets Deadline Approaching
For those planning to attend TellyCast – How to Make Money in Digital, Super Early Bird pricing ends tonight. The event, which focuses on the business of digital-first content, brings together industry leaders to discuss strategies for monetising and sustaining success in the evolving production economy.
