Roblox shares were hammered on the US stock markets at the end of last week, despite a set of seemingly positive results for Q4 2024 (October to December). The shares dropped 20 percent initially before recovering some ground, after the platform’s daily active users failed to live up to nervous investors’ expectations.
In total, the number of DAUs fell by 4% to 85.3 million compared to the previous quarter. This was less than the 88.4 million predicted, with overall player engagement also sliding by 9.7% in the same period to 18.7 billion hours.
Despite the disappointing usage figures, Roblox still managed to generate sales of $1.36bn, a fraction below forecasts. Perhaps the most interesting metric for the digital-first community, however, is that platform shared a record $281m with creators. Overall, that means it returned around $930m to creators in 2024.
Roblox CEO David Baszucki said those figures underline the company’s commitment to paying creators. In a statement, he added: “We’re building a platform that goes beyond technology—it’s about fostering genuine connections. As we aim to support 10% of the global gaming content market, we’ll continue investing in our virtual economy, app performance, and AI-powered discovery and safety, empowering creators and enhancing the user experience.”
Roblox has long been touted as a pioneer in the gaming industry’s bid to build the first meaningful metaverse. In 2024, the company released a report in which it said that it had created the equivalent of 18000 jobs for creators.
